To offer a comprehensive range of mass and premium market chocolates that meets the needs and price point of consumers.
To offer the widest variety of top-selling chocolates by increasing and enhancing its key product lines.
To make quality chocolate products using Belgium recipe chocolates and premium ingredients from renowned suppliers.
To manage chocolate varieties and inventory by focusing on stock rotation to ensure freshness and effective merchandising.
To sell through own network of boutiques and galleries for better service control.
To create an experiential visit for consumers through store ambience, product tours and good customer service.
To motivate, train and enhance the knowledge of multi-lingual employees to service the needs of customers better.